How to Write a CV That Gets You Interviews
First Impressions Count
Your CV is your first handshake with a potential employer. It should be confident, clear, and compelling. Keep it concise, ideally no longer than two pages, and tailor it specifically to the job you’re applying for. Use strong action verbs, quantify your achievements where possible, and avoid generic statements. A well-structured CV that highlights your most relevant experience up front can open doors before you even speak a word.
Tailor, Don’t Generalise
Sending out the same CV for every job is one of the biggest mistakes job seekers make. Instead, customise your CV for each role by aligning your skills and experience with the job description. Use keywords from the posting, and show that you understand the company’s mission and how you can contribute to it. Employers can spot a generic CV a mile away—show them you care enough to make the extra effort.
Design for Readability
A cluttered CV is a missed opportunity. Make sure your CV is easy to scan, with consistent formatting, clear section headings, and bullet points that allow employers to quickly identify your key achievements. Avoid overly decorative fonts or colours; simplicity and professionalism go a long way. Remember, recruiters often skim CVs in seconds. Make every second count.
Showcase Results, Not Just Responsibilities
Instead of simply listing tasks from past roles, focus on the results you achieved. Did you improve a process, boost sales, or help a team meet deadlines? Use metrics and real outcomes where possible. For example, “Increased customer engagement by 40% through a targeted email campaign” is far more impactful than “Handled marketing emails.” Results tell employers what you can do, not just what you’ve done.
